This privacy policy is for this website www.astralfireandsecurity.com and governs the privacy of our website visitors and users.

At Astral we believe that you have a right to know our practices regarding the information we may collect when you visit www.astralfireandsecurity.com, including the type of information we collect and how we use it.

Our privacy policy sets out the different areas where user privacy is concerned and outlines the obligations and requirements of the users, our website and Astral Fire & Security Ltd. Furthermore the way this website processes, stores and protects user data and information is also be detailed within this policy.

Please note: the guidelines contained below only apply to this website, and do not cover any links to external URLs linked to from our site.

Our website

We take a proactive approach to user privacy and ensure the necessary steps are taken to protect the privacy of our website users throughout their visiting experience. This website complies to all UK national laws and requirements for user privacy.

Use of cookies

Our website uses cookies to better the user experience while visiting the website. Where applicable this website uses a cookie control system allowing the user on their first visit to the website to allow or disallow the use of cookies on their computer / device.

This complies with recent legislation requirements for websites to obtain explicit consent from users before leaving behind or reading files such as cookies on a user’s computer / device.

Cookies are small files saved to the user’s computer hard drive that track, save and store information about the user’s interactions and usage of the website. This allows the website, through its server to provide the users with a tailored experience within this website.

Users are advised that if they wish to deny the use and saving of cookies from this website on to their computers hard drive, they should take necessary steps within their web browsers security settings to block all cookies from this website and its external serving vendors.

This website uses tracking software to monitor its visitors to better understand how they use it. This software is provided by Google Analytics which uses cookies to track visitor usage. The software will save a cookie to your computer’s hard drive in order to track and monitor your engagement and usage of the website, but will not store, save or collect personal information. You can read Google’s privacy policy www.google.com/privacy.html for more information.

Other cookies may be stored to your computer’s hard drive by external vendors if in future this website uses referral programs, sponsored links or adverts. Such cookies are used for conversion and referral tracking and typically expire after 30 days, though some may take longer. No personal information is stored, saved or collected.

Contact and communication

Users contacting this website and/or the Astral team do so at their own discretion and provide any such personal details requested at their own risk.

Your personal information is kept private and stored securely until a time it is no longer required or has no use, as detailed in the Data Protection Act 1998.

Every effort has been made to ensure a safe and secure form to email submission process but we advise users using such form to email processes that they do so at their own risk.

We use any information submitted to provide you with further information about the products / services we offer or to assist you in answering any questions or queries you may have submitted.

This includes using your details to subscribe you to any email newsletter program the website operates, but only if this was made clear to you and your express permission was granted when submitting any form to email process. Or whereby you the consumer have previously purchased from or enquired about purchasing from the company a product or service that the email newsletter relates to.

This is by no means an entire list of your user rights in regard to receiving email marketing material. Your details are not passed on to any third parties.

Email newsletters

In future, we may provide email newsletters to inform subscribers about products and services. Users will be able to subscribe through an online automated process should they wish to do so, but do so at their own discretion. Some subscriptions may be manually processed through prior written agreement with the user.

Subscriptions are taken in compliance with UK Spam Laws detailed in the Privacy and Electronic Communications Regulations 2003. All personal details relating to subscriptions are held securely and in accordance with the Data Protection Act 1998.

No personal details are passed on to third parties, nor shared with companies / people outside of the company that operates this website.

Under the Data Protection Act 1998 you may request a copy of personal information held about you by this website. A small fee will be payable. If you would like a copy of the information held on you please email info@astralfire.co.uk

Email marketing campaigns published by this website or its owners may contain tracking facilities within the actual email. Subscriber activity is tracked and stored in a database for future analysis and evaluation. Such tracked activity may include; the opening of emails, forwarding of emails, the clicking of links within the email content, times, dates and frequency of activity [this is not a comprehensive list].

This information is used to refine future email campaigns and supply the user with more relevant content based around their activity.

In compliance with UK Spam Laws and the Privacy and Electronic Communications Regulations 2003 subscribers are given the opportunity to un-subscribe at any time through an automated system. This process is detailed at the footer of each email campaign. If an automated un-subscription system is unavailable clear instructions on how to un-subscribe will by detailed instead.

External links

Although we only look to include quality, safe and relevant external links, users are advised adopt a policy of caution before clicking any external web links mentioned throughout this website. External links are clickable text / banner / image links to other websites.

Whilst we take every effort, we cannot guarantee or verify the contents of any externally linked website despite our best efforts. Users should therefore note they click on external links at their own risk and we cannot be held liable for any damages or implications caused by visiting any external links mentioned.

Adverts and sponsored links

From time to time, this website may contain sponsored links and adverts. These will typically be served through our advertising partners, to whom may have detailed privacy policies relating directly to the adverts they serve.

Clicking on any such adverts will send you to the advertisers’ websites through a referral program which may use cookies and will track the number of referrals sent from this website.

This may include the use of cookies which may in turn be saved on your computers hard drive. Users should therefore note they click on sponsored external links at their own risk and we cannot be held liable for any damages or implications caused by visiting any external links mentioned.

Social media platforms

Communication, engagement and actions taken through external social media platforms that this website and Astral participate on are custom to the terms and conditions, as well as the privacy policies held with each social media platform respectively.

Users are advised to use social media platforms wisely and communicate / engage upon them with due care and caution in regard to their own privacy and personal details. We will ever ask for personal or sensitive information through social media platforms and encourage users wishing to discuss sensitive details to contact us through primary communication channels such as by telephone or email.

This website may use social sharing buttons which help share web content directly from web pages to the social media platform in question. Users are advised before using such social sharing buttons that they do so at their own discretion and note that the social media platform may track and save your request to share a web page respectively through your social media platform account.

Shortened links in social media

This website and its owners through their social media platform accounts may share web links to relevant web pages. By default some social media platforms shorten lengthy urls using a link shortener – example of shortened link: http://goo.gl/XUeRhy

Users are advised to take caution and good judgement before clicking any shortened urls published on social media platforms by us. Despite the best efforts to ensure only genuine urls are published, many social media platforms are prone to spam and hacking and therefore we owners cannot be held liable for any damages or implications caused by visiting any shortened links.

Resources and further Information

v.2.0 April 2013 Edited & customised by: Astral Fire & Security Ltd, Grosvenor Court, Lea Hall Enterprise Park, Wheelhouse Road, Rugeley, Staffordshire WS15 1LH T: 08456 474 474 e: info@astralfire.co.uk